Common Room: Customer Intelligence Platform for GTM Teams
Summary
Common Room is a customer intelligence platform designed to help go-to-market (GTM) teams improve their pipeline generation and sales processes. It offers features such as: * **Buying Signals:** Identifies potential buying opportunities through job changes, website visits, dark funnel activity, and product-led sales indicators. It integrates with over 50 signal sources and uses an AI agent, RoomieAI™ Capture, to find these signals. * **Person360™:** Enriches prospect data and resolves identities to turn anonymous signals into known buyers, boasting a high match rate. * **RoomieAI™ Activate:** Automates and personalizes outbound sales plays using AI, enabling reps to personalize messages based on identified buying signals. Common Room aims to replace various point solutions for signal detection, research, enrichment, and outbound personalization. It is used by GTM teams in companies ranging from hyper-scalers to enterprises, with reported benefits including increased meetings booked and pipeline generation.